PoolRx

Brand · independent

PoolRx Worldwide, Inc. is a privately held Southern California company (Irvine per industry directories; BBB files it under San Clemente) founded in 1994 by a team of pool professionals and entrepreneurs. Its EPA-registered mineral purifiers — PoolRx (copper sulfate) and PoolRx+ (copper, zinc, and silver) — sit in the pump basket or skimmer, kill algae and bacteria for up to 6 months, and let pools run chlorine as low as 0.5-1.0 ppm. Units and boosters cover spas from 100 gallons through pools up to 30,000 gallons, and work with chlorine, salt, UV, and ozone systems. Sold direct-to-consumer on its own site, first-party through Amazon and Walmart, and into the pool-service trade.

Website	www.poolrx.com ↗
Category	Chemical
Parent / owner	Independent
Ownership	Private
Country	United States
Known for	Copper-based mineral purifier units that drop into the pump basket and cut chlorine demand for up to 6 months.
Product categories	Mineral purifier units (pools & spas), Mineral boosters, PoolRx+ copper/zinc/silver formula
Made in USA	Own-site footer states "Proudly Made in USA."; no component/percentage detail published (Claimed (own site))
Marketplaces	Amazon: Official (first-party via Amazon direct) Walmart: Official (first-party via Walmart direct; also in stores) PoolRx's own counterfeit notice endorses Amazon.com and Walmart.com as direct (first-party) sellers plus Walmart stores, and warns that many third-party listings on both marketplaces are lookalike/counterfeit risks. No brand-operated marketplace storefront found. [source]
Does well	Set-and-forget mineral sanitation (up to 6 months per unit), claimed chemical-use reduction of 50-70% with chlorine held at 0.5-1.0 ppm, green-to-clear cleanups in 24-72 hours, and a de-scaling benefit for salt-cell longevity. EPA-registered and NSF 50-cited, with an active anti-counterfeit program policing lookalike marketplace listings.

Company Timeline

Date	Event
1994	Founded by a team of pool professionals and entrepreneurs

Sources

Last updated 2026-08-14 · Next review 2026-09-14

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Pool Industry Insights is an independent research summary compiled for general, non-commercial informational purposes from publicly available sources. Information is believed accurate as of the capture date shown on each entry but is provided “as is,” without warranties of any kind; figures such as ratings, traffic estimates, and stock prices change frequently and should be independently verified. Nothing here is an endorsement, an offer, or financial or purchasing advice. All trademarks and trade names are the property of their respective owners; their use here is nominative and implies no affiliation or sponsorship.

Disclosure: site owner Dieter Davis is a co-founder of Poolaroo, a pool & spa retailer that may compete with companies listed here.

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