Manufacturers & Brands

The brands pool & spa owners actually recognize — equipment and chemical — and the parent & umbrella companies behind them. 103 brands across 10 tracked parent groups.

Brands people know

BrandCategoryKnown forParent / ownerOwnershipCountry
A&B BrushAccessoryFamily-owned maker of professional pool/spa brushes, pads, and handles since 1949.IndependentPrivateUnited States
AiperCleanerFast-growing maker of cordless robotic pool cleaners (Seagull, Scuba lines), launched 2019.Shenzhen Aiper Intelligent Co.PrivateChina
Air Supply of the FutureEquipmentManufacturer of spa/hot-tub air blowers and aeration systems (Ultra 9000, Galaxy, Max Air).IndependentPrivateUnited States
Aladdin Equipment CompanyFittings/PlumbingMaker of replacement pool/spa parts (O-rings, gaskets, baskets) and Magic Lube sealant since 1950.IndependentPrivateUnited States
American GranbyFittings/PlumbingDistributor of pool/spa, pump & well, irrigation, and plumbing fittings since 1962.IndependentPrivateUnited States
Anderson ManufacturingTestingPool leak-detection and pressure-testing tools (Leakalyzer, Leakmaster, LeakTrac).IndependentPrivateUnited States
API Water Care ProductsChemicalMaker of E-Z POOL and EZ SPA once-a-week water-care programs and specialty chemicals.IndependentPrivateUnited States
Applied BiochemistsChemicalProfessional pool/spa algaecides, clarifiers, and water-treatment chemicals.Sigura (Solenis)SubsidiaryUnited States
Aqua Creek ProductsSafetyFamily-owned maker of ADA-compliant pool lifts and aquatic-access equipment since 2002.IndependentPrivateUnited States
Aqua SilkChemicalChlorine-free pool sanitizer system; a GLB/Sigura chemical line.Sigura (Solenis)SubsidiaryUnited States
AquaChekTestingLeading consumer pool/spa test-strip brand (7-way, TruTest); a Hach product line.Hach CompanySubsidiaryUnited States
AquaFinesseChemicalBiofilm-removing water-care chemistry for spas and pools.Clearon CorporationSubsidiaryNetherlands
AquaPillChemicalSingle-dose pool/spa treatment pills (WinterPill, SpringPill, clarifiers).Bio-Lab (KIK Consumer Products)SubsidiaryUnited States
AquaPro SystemsEquipmentPool pumps, filters, heaters, and air blowers; now under Intermatic.IntermaticSubsidiaryUnited States
AquaStar Pool ProductsSafetyVGB-compliant anti-entrapment main-drain/suction covers and fittings.IndependentPrivateUnited States
BaquacilChemicalChlorine-free biguanide (PHMB) pool sanitizer system, marketed as gentler on skin, hair, and swimsuits than chlorine; sister spa line BaquaSpa applies the same chemistry to hot tubs.Sigura (Solenis)SubsidiaryUnited States
BeatbotCleanerPremium cordless robotic pool cleaners (AquaSense line); VC-backed startup.IndependentPrivateChina
Bel-Aqua Pool SupplyOtherNortheast US wholesale pool/spa equipment and chemical distributor (est. 1955).Heritage Pool Supply GroupSubsidiaryUnited States
BettaCleanerSolar-powered robotic pool surface skimmers (Betta SE, Betta SE Plus) that float on the water and collect floating debris on solar-charged battery power.InstaparkPrivateUnited States
Bio-Dex LaboratoriesChemicalProfessional-grade pool/spa specialty chemicals (stain/scale removers, enzymes, clarifiers).HASASubsidiaryUnited States
BioGuardChemicalFlagship dealer-exclusive residential pool chemical brand, known for its 3-Step pool care program and ALEX water-analysis software used by certified dealers.Bio-Lab (KIK Consumer Products)SubsidiaryUnited States
Blue-White IndustriesEquipmentChemical metering/dosing pumps and flowmeters; family-owned since 1957.IndependentPrivateUnited States
Boxer AdhesivesAccessoryVinyl adhesives for pool-liner/raft repair (including underwater) since 1950.Union LaboratoriesPrivateUnited States
Cargill SaltSaltPool salt (Diamond Crystal); the salt division of Cargill.Cargill, IncorporatedSubsidiaryUnited States
CelatomOtherDiatomaceous earth (DE) filter aid for pool DE filters.U.S. Silica (EP Minerals)SubsidiaryUnited States
CenturyMotorElectric motors for pool pumps, HVAC, and industrial use; formerly an A.O. Smith brand.Regal RexnordSubsidiaryUnited States
CMP (Custom Molded Products)Fittings/PlumbingPool and spa fittings, jets, returns, and water features; Georgia-based manufacturer.FluidraSubsidiaryUnited States
Confer PlasticsAccessoryAbove-ground pool ladders, steps, and entry systems; family-owned since 1973.IndependentPrivateUnited States
Coral SeasChemicalPool algaecides; maker of Yellow Out and Green to Clean.Bio-Lab (KIK Consumer Products)SubsidiaryUnited States
CuLatorChemicalMetal eliminator / stain preventer using Chelok polymer to remove metals from pool water.Periodic ProductsPrivateUnited States
DEL OzoneEquipmentOzone and UV/AOP sanitization systems for pools and spas (via CMP).FluidraSubsidiaryUnited States
DuraChlorChemicalStabilized granular/tablet chlorine and balancers; a Haviland Pool & Spa brand.Haviland EnterprisesSubsidiaryUnited States
Fight Fire FirstSafetyFireFighter1 hose kits that convert a pool pump into a fire-defense water source.IndependentPrivateUnited States
FilburAccessoryReplacement pool/spa filter cartridges and DE grids; aftermarket filtration brand.IndependentPrivateUnited States
First ChoiceChemicalPro-only private-label line of pool chemicals, equipment, and supplies.United Aqua GroupPrivateUnited States
FROG (King Technology)ChemicalMineral-based pool and spa sanitizing systems (Pool FROG, Spa FROG, FROG @ease) that use prefilled cartridges of minerals plus low chlorine to reduce chemical use.King TechnologyPrivateUnited States
Gladon CompanyLinerPool wall foam, vinyl liner accessories, and the original pool cove; since 1971.IndependentPrivateUnited States
GLBChemicalPool water-care chemicals (clarifiers, balancers, algaecides), in market since 1956.Sigura (Solenis)SubsidiaryUnited States
GLI Pool ProductsLinerCustom inground vinyl pool liners, safety covers, and accessories.Latham GroupSubsidiaryUnited States
Global Pool ProductsAccessoryUS-made ADA-compliant pool lifts, slides, ladders, rails, and diving boards.IndependentPrivateUnited States
H2Flow ControlsEquipmentFlow measurement and control gear; maker of the FlowVis flow meter.IndependentPrivateUnited States
Halco Lighting TechnologiesLightingSpecialty pool/spa/landscape lighting (ColorSplash, J&J Electronics); pool line acquired by Hayward in 2022.HaywardSubsidiaryUnited States
HammerheadCleanerPortable battery-powered professional pool vacuums.IndependentPrivateUnited States
HASAChemicalLiquid chlorine / bulk sodium hypochlorite (Sani-Clor) for pool, spa, recreational, industrial, and municipal water treatment.IndependentPrivate (Wind Point Partners)United States
HaywardEquipmentResidential and commercial pool equipment — pumps, filters, heaters and heat pumps, robotic cleaners, salt chlorine generators (Aqua Rite), automation, and LED lighting.IndependentPublic (NYSE: HAYW)United States
HPI (Hinspergers Poly Industries)SafetyFamily-owned maker of polyethylene safety/winter pool covers (Yard Guard, Polar-Guard).IndependentPrivateCanada
HTHChemicalMajor retail pool-chemical brand built on calcium hypochlorite ('High Test Hypochlorite') shock and chlorine, plus test strips, sold through big-box and mass retail.Sigura (Solenis)SubsidiaryUnited States
inSPArationAccessoryLeading spa/hot-tub liquid aromatherapy and fragrance products.IndependentPrivateUnited States
Intex RecreationAccessoryAbove-ground inflatable/frame pools, inflatable spas, and floats; US/Canada distribution arm.Intex (global group)PrivateUnited States
IPS CorporationFittings/PlumbingMaker of Weld-On solvent cements and PVC plumbing adhesives; acquired by Centerbridge in 2021.Centerbridge PartnersSubsidiaryUnited States
J Plus ProductsOtherPool accessory maker listed by retailers (e.g., CoverBlast nozzle); limited public information.Independentpendingpending
Jack’s MagicChemicalPool/spa stain and scale identification, prevention, and removal products.IndependentPrivateUnited States
JandyEquipmentPool pumps, heaters, and automationFluidrapendingSpain (Fluidra)
Kemp USASafetyLifeguard/EMS and water-safety equipment plus pool maintenance accessories.IndependentPrivateUnited States
KoolGripsAccessorySoft, zippered neoprene comfort covers that slip over metal pool and spa handrails to shield hands from sun-baked heat or winter cold while adding nonslip grip.IndependentPrivateUnited States
LaMotte CompanyTestingWater-testing reagents and instruments (incl. WaterLink systems); family-owned, founded 1919.IndependentPrivateUnited States
Lasco FittingsFittings/PlumbingPVC/CPVC pipe fittings; acquired by Westlake’s NAPCO Pipe & Fittings in 2021.Westlake (NAPCO Pipe & Fittings)SubsidiaryUnited States
Leisure TimeChemicalSpa/hot-tub water-care chemicals (sanitizers, shock, chlorine-free Free system).Sigura (Solenis)SubsidiaryUnited States
Little GiantMotorPumps (sump, utility, pool/spa, aquarium); acquired by Franklin Electric in 2006.Franklin ElectricSubsidiaryUnited States
Main AccessAccessoryPool floats, loungers, and LED accessory products; Avon, Ohio.IndependentPrivateUnited States
Maytronics (Dolphin)CleanerThe Dolphin line of robotic pool cleaners for residential and commercial pools; one of the largest robotic pool-cleaner makers globally.Maytronics Ltd.Public (TASE: MTRN)Israel
Natural ChemistryChemicalEnzyme/specialty pool & spa water-treatment chemicals; a former NC Brands line.Bio-Lab (KIK Consumer Products)SubsidiaryUnited States
Nature2ChemicalMineral (silver/copper) sanitizer system; a Zodiac brand under Fluidra.FluidraSubsidiarySpain
NeuTerraLightingSmart app-controlled LED pool/spa lights; Dallas, Texas.IndependentPrivateUnited States
Ocean Blue Water ProductsAccessoryPool floats, safety float lines, chlorinators, and water-sports products.IndependentPrivateUnited States
OlympicOtherSwimming-pool and deck paints/coatings (Zeron, Poxolon 2); by Kelley Technical Coatings.Kelley Technical CoatingsPrivateUnited States
OrendaChemicalProactive pool water-chemistry programs and dosing products.HASASubsidiaryUnited States
OREQAccessoryPool/spa maintenance equipment, chemicals (ClearVIEW), and water/fire features; since 1972.IndependentPrivateUnited States
PentairEquipmentPool & spa equipment — especially variable-speed pumps, filters, heaters, and pool automation/control systems — alongside broader water-treatment products.IndependentPublic (NYSE: PNR)UK (plc); US ops (MN)
Perma-CastFittings/PlumbingPool ladder/handrail anchor sockets, anchors, and anodes.IndependentPrivateUnited States
PlastiflexAccessoryGlobal hose-system maker including swimming-pool cleaner/vacuum hoses.IndependentPrivateBelgium
PleatcoAccessoryReplacement pool/spa filter cartridges; acquired by Pentair in 2021.PentairSubsidiaryUnited States
PolarisCleanerAutomatic pool cleanersFluidrapendingSpain (Fluidra)
Pool BreezeChemicalPool sanitizers, balancers, and water-care chemical systems.Sigura (Solenis)SubsidiaryUnited States
Pool SeasonChemicalPrivate-label pool chemicals (chlorine tablets, shock, balancers); ownership unverified.UnknownpendingUnited States
PoolguardSafetyPool, door, and gate safety alarms; made in USA since 1982.PBM Industries, Inc.PrivateUnited States
PoolifeChemicalDealer-exclusive professional-grade pool-chemical program built around calcium hypochlorite (Cal Hypo) chlorinating systems and shock, sold only through authorized Poolife dealers.Sigura (Solenis)SubsidiaryUnited States
PoolStyleAccessoryPOOLCORP private-label pool accessories, maintenance tools, and chemicals.Pool Corporation (POOLCORP)SubsidiaryUnited States
RainbowChemicalRainbow 300/320 automatic in-line chlorine/bromine feeders; a Pentair line.PentairSubsidiaryUnited States
SaftronSafetyNon-corrosive (rust-free, non-conductive) polymer handrails and ladders.IndependentPrivateUnited States
SeaKlearChemicalChitosan-based pool/spa water clarifiers and phosphate removers.Bio-Lab (KIK Consumer Products)SubsidiaryUnited States
SkimliteAccessoryUSA-made telescopic pool poles, skimmer nets, and maintenance tools (since 1954).IndependentPrivateUnited States
SmartPoolAccessoryAftermarket robotic cleaners, solar heating, NiteLighter lights, and safety alarms.SPQ BrandsPrivateUnited States
SolaxxEquipmentSaltron salt chlorine generators and Resilience-series salt chlorinators.AquaComfort SolutionsPrivateUnited States
Southern Grouts & MortarsOtherMaker of Diamond Brite exposed-aggregate pool finishes (SGM, Inc., since 1978).IndependentPrivateUnited States
SpaGuardChemicalDealer-distributed spa and hot tub water-care chemical brand engineered for high spa temperatures, including bromine, chlorine, and Soft Soak care systems.Bio-Lab (KIK Consumer Products)SubsidiaryUnited States
SR SmithAccessoryPool rails, ladders, slides, diving boards, and deck equipmentFluidrapendingUnited States (Fluidra)
StennerEquipmentPeristaltic metering/dosing pumps for chemical feed; Jacksonville, FL, since 1957.IndependentPrivateUnited States
Super-ProFittings/PlumbingAftermarket pool/spa replacement parts and fittings; a POOLCORP private-label line.Pool Corporation (POOLCORP)SubsidiaryUnited States
Superior PumpMotorMaker of utility, sump, and automatic pool-cover pumps; Saint Paul, MN.Pedrollo GroupSubsidiaryUnited States
SwimlineAccessoryFamily-owned maker of pool floats, inflatables, and toys (HydroTools).IndependentPrivateUnited States
Taylor TechnologiesTestingProfessional pool/spa water-testing kits and reagents (industry-standard K-2006).FluidraSubsidiaryUnited States
The VacDaddyCleanerCorded handheld portable pool vacuum with vacuum-to-waste.Advanced Pool Technologies LLCPrivateUnited States
U.S. MotorsMotorElectric motor brand including pool/spa pump motors; made by Nidec.Nidec Motor CorporationSubsidiaryUnited States
U.S. Seal MfgMotorMajor US supplier of replacement mechanical pump seals, including pool/spa pump seals.John Crane (Smiths Group)SubsidiaryUnited States
Ultimate Pool ToolsAccessoryMaker of HyperPole carbon-fiber telescopic pool maintenance poles; San Diego.IndependentPrivateUnited States
UnicelAccessoryLeading maker of aftermarket replacement filter cartridges and D.E. grids.Meissner Mfg. Co.PrivateUnited States
United ChemicalChemicalSpecialty pool algaecides/chemicals (No Mor Problems, Poly 60, Yellow Treat).IndependentPrivateUnited States
US SaltSaltHigh-purity evaporated salt producer supplying water-softener and pool salt.ContextLogic HoldingsSubsidiaryUnited States
Vinyl Works CanadaAccessoryMaker of resin above-ground pool accessories: ladders, steps, entry systems, fence kits.IndependentPrivateCanada
WaterwayFittings/PlumbingFamily-owned (since 1973) maker of pool/spa pumps, filters, jets, skimmers, and fittings.IndependentPrivateUnited States
WYBOTCleanerFast-growing maker of cordless robotic pool cleaners; reported as a leading brand globally in cordless pool-cleaning robots.Tianjin WYBOTICS Intelligent TechnologyPrivateChina
ZodiacCleanerPool cleaners and water sanitizationFluidrapendingSpain (Fluidra)

Run a pool & spa brand? See the brands Poolaroo would love to carry →

Parent & Umbrella Companies

The corporate groups behind the brands above — chemical umbrellas (Sigura/Solenis, Bio-Lab/KIK, HASA) and equipment families (Fluidra, Pentair, Hayward, Latham), plus the distributor POOLCORP.

CompanyFocusOwnershipStockBrands owned
Bio-Lab (KIK Consumer Products)ChemicalPrivate (KIK Consumer Products / Centerbridge Partners)BioGuard, SpaGuard, Natural Chemistry, SeaKlear, AquaPill, Coral Seas
FluidraEquipmentPublicBME (Madrid): FDRPolaris, Jandy, Zodiac, SR Smith, Nature2, CMP (Custom Molded Products), DEL Ozone, Taylor Technologies
Hach CompanyWater testingSubsidiary of VeraltoAquaChek
HASAChemicalPrivate (Wind Point Partners)Bio-Dex Laboratories, Orenda
HaywardEquipmentPublicNYSE: HAYWHalco Lighting Technologies
Latham GroupEquipment (pools, liners, covers)PublicNASDAQ: SWIMGLI Pool Products
PentairEquipmentPublicNYSE: PNRRainbow, Pleatco
Pool Corporation (POOLCORP)Distribution / private labelPublicNASDAQ: POOLPoolStyle, Super-Pro, Pinch A Penny
Sigura (Solenis)ChemicalPrivate (Platinum Equity)HTH, GLB, Leisure Time, Aqua Silk, Pool Breeze, Applied Biochemists, Poolife, Baquacil
VeraltoWater quality / testingPublicNYSE: VLTOHach Company