Royal Swimming Pools
Royal Swimming Pools, Inc. is a family-owned Memphis, Tennessee retailer (founded 1987) that began as a local pool service and installation company and moved to e-commerce around 1997. It sells customizable DIY inground, semi-inground, and above-ground pool kits along with related supplies. It is BBB-accredited with an A+ rating; third-party review scores vary widely by platform.
| Website | www.royalswimmingpools.com ↗ |
|---|---|
| Type | Retailer |
| Channel | Both |
| Marketplaces | Amazon: None found Walmart: None found No marketplace seller storefronts found; sells direct-to-consumer via its own site. [source] |
| Ownership | Private (family-owned) |
| Stock | — |
| American company | Yes — U.S.-based company headquartered in Memphis, Tennessee |
| Headquarters | Memphis, Tennessee, USA |
| Founded | 1987 |
| Footprint | Memphis, TN origin with nationwide online sales; number of physical showrooms not documented on the company site. |
| Known for | DIY inground, semi-inground, and above-ground pool kits sold online, plus liners, covers, safety covers, equipment, and accessories. |
| Does well | Wide selection of customizable DIY pool kits (inground, semi-inground, above-ground) with long-standing BBB accreditation (since 1999) and an A+ rating. |
| BBB rating | BBB A+ · accredited (2026-06-24) |
| Trustpilot | 2.3/5 · 11 reviews (2026-06-24) |
| Est. web traffic | ~26,000/mo (Similarweb (3-mo avg, est.), 2026-06-24) |
Policies
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| Returns | Returns must be submitted for approval within 60 days; items must be unused/uninstalled in original packaging with all manuals/warranty cards. All returns are subject to a 15% restocking fee and a 5% cancellation fee, and the customer pays return freight. [source] |
|---|---|
| Shipping | Pool-kit shipping costs are non-refundable after items ship. Free shipping is offered on pool supplies and equipment orders over $99. [source] |
| Warranty / Defects | Products carry manufacturers' warranties; some carry a Royal Swimming Pools extended warranty. Inground pool kits include a lifetime steel or polymer frame warranty. [source] |
Customer Service Notes
BBB-accredited since 1999-06-01 with an A+ rating; the BBB complaints summary lists 4 complaints in the last 3 years and 2 closed in the last 12 months (captured 2026-06-24). Review scores diverge sharply by platform (BBB A+ vs. Trustpilot 2.3/5 from 11 reviews), so no single score is representative. Trustpilot figure via search-snippet metadata (page 403). No recalls or government actions found.
Company Timeline
| Date | Event |
|---|---|
| 1987-08-01 | Started as a pool service and installation company in the greater Memphis, TN area |
| 1997 | Began showcasing pools/services online, leading to online product sales |
| 1999-06-01 | Became a BBB Accredited Business |
Sources
- https://www.royalswimmingpools.com/about-us.html
- https://www.royalswimmingpools.com/shipping-and-return-policy.html
- https://www.royalswimmingpools.com/return-policy-and-warranty-claim-information.html
- https://www.bbb.org/us/tn/memphis/profile/pool-contractors/royal-swimming-pools-inc-0543-11845
- https://www.bbb.org/us/tn/memphis/profile/pool-contractors/royal-swimming-pools-inc-0543-11845/complaints
- https://www.trustpilot.com/review/royalswimmingpools.com
Last updated 2026-06-24 · Next review 2026-07-24